Amazon Business Analyst Interview Guide

10 min readAug 20, 2023


Are you ready for an exhilarating career that blends challenge and reward in equal measure? If so, look no further than the role of a business analyst. This dynamic profession offers professionals like you the unparalleled opportunity to wield influence over the success of organizations and drive meaningful change. And there’s no better place to unleash your potential than at Amazon😎, a global powerhouse that’s reshaping the world we live in.

A career as a business analyst is both challenging and rewarding, offering professionals the opportunity to make a significant impact on the success of organizations. If you possess a keen analytical mindset, a knack for solving complex problems, and an unwavering desire to fuel business growth, a career as an Amazon Business Analyst could be your gateway to unprecedented success.

This guide will provide you with valuable insights into the interview process specifically tailored for the role of a Business Analyst at Amazon. From the skills and qualifications they are looking for to the types of questions you can expect, we’ve got you covered.

So, let’s dive in and get ready to ace your Amazon Business Analyst interview😇!

Technical Skills Required For Amazon Business Analyst

Essential Skills and Qualifications for a Successful Amazon Business Analyst

In the fast-paced world of Amazon, the work of a business analyst is critical to making informed decisions, gaining strategic insights, and achieving revolutionary growth. Amazon’s business analysts are data navigators, analyzing fine patterns to discover opportunities and catalyze change. Let us delve into the series of their responsibilities, the resonance of their impact, and the dynamic environment in which they should work.

Qualifications of an Amazon Business Analyst

Amazon looks for candidates with a combination of business knowledge, strong technical skills, analytical abilities, and good communication and interpersonal skills for business analyst roles. A relevant degree, certification, and work experience are also important requirements.

To become a business analyst at Amazon, you typically need:

  • A bachelor’s degree in business administration, information systems, computer science, or a related field. An MBA or higher degree is also preferred.
  • 2–5 years of experience as a business analyst. Analyst roles in IT consulting firms, banks, and FMCG industries are a good start.
  • Strong technological skills. Knowledge of business applications like ERPs, CRM tools, etc. Proficiency in coding ( at least the basics of SQL, and Python) is desirable.
  • Excellent communication and interpersonal skills. Ability to interact with clients, understand their needs, and translate them into technical requirements.
  • Analytical and problem-solving abilities. Ability to analyze processes, gather and evaluate information to determine system requirements.
  • Attention to detail. Ability to document processes, requirements and analyze data accurately.
  • Organizational and time management skills. Capability to prioritize and manage several tasks at the same time.

Unveiling the Responsibilities and Key Functions

Their responsibilities encompass a range of functions, including:

  • Data Mining and Analysis: Skillfully extracting data to uncover hidden trends, correlations, and anomalies that can drive valuable business insights.
  • Forecasting and Modeling: Utilizing statistical methods and predictive modeling to project future scenarios and guide strategic planning.
  • Performance Evaluation: Monitoring key performance indicators (KPIs) to evaluate the effectiveness of existing strategies and identify areas for improvement.
  • Market Research: Studying market trends, customer behavior, and industry landscapes to provide a competitive edge.
  • Collaboration and Communication: Acting as a conduit between technical teams and non-technical stakeholders, translating complex findings into comprehensible language.

How to Crack Amazon Business Analyst Interview

Amazon follows a rigorous interview process for business analyst roles with 3 rounds:

Round 1: Resume Shortlist Round

The Amazon Business Analyst interview process starts with shortlisting the resume. Your resume and cover letter play an important role in getting shortlisted for the interview. Ensure your resume is tailored to the role, and highlights your relevant experience, key skills, and accomplishments. A good cover letter shows your interest, matches the job requirements, and communicates your strengths.

📢 Bonus Tip:Careerflow’s resume review service and AI cover letter generator can help you create customized, ATS-optimized, and error-free documents that highlight your skills and experience for the business analyst role at Amazon.

Also Read: Top 5 Best Job Search Tools 2023

What to Add to Amazon Business Analyst Resume?

  1. Profile/Summary: Briefly mention your experience, skills, and job objective in an impactful way.

Example: Dedicated Business Analyst with 4 years of experience improving processes and developing solutions to meet business objectives.

  1. Core Competencies: Highlight 5–7 most relevant skills for the role. Provide quantitative metrics where possible.


  • Data Analysis — Identified issues through data analysis, reducing operational costs by 20%.
  • Process Improvement — Optimized workflows, reducing processing time by 30%.
  • Requirements Gathering — Clarified requirements through interviews, minimizing revision requests by 50%.
  1. Technical Expertise: List 2–3 technical skills like software, tools, and methods.

Example: Experienced in tools like SQL, Tableau, Visio, and agile methodologies like Scrum and Kanban. Understanding of system architecture and design principles.

  1. Certification: Mention all your certifications.

Example: Certified Business Analysis Professional (CBAP), Amazon Web Services (AWS) Certified Solutions Architect — Associate, AWS Certified Developer — Associate, etc.

  1. Communication: Mention how you communicate effectively with various stakeholders.

Example: Present findings and recommendations to teams using reports, demonstrations, and workflow diagrams. Partner with business units to drive change initiatives and gain adoption.

Round 2: Technical Round

This round tests your technical skills like proficiency in tools/applications, database concepts, data analysis, ability to understand business requirements, etc. There will be case study questions, system design questions, and coding exercises (for some roles).

The technical rounds in an Amazon Business Analyst interview typically assess the following areas:

Database Concepts and SQL Skills: You will likely be asked SQL queries to test your knowledge of SQL, database concepts, and best practices. Expect questions on subqueries, joins, indexes, aggregations, self-joins, and normal forms.

Sample Amazon Business Analyst SQL Interview Questions:

  1. Write a SQL query to find the 3rd highest salary from an employee table.
  2. Write a SQL query to find products with the highest revenue in each product group from a sales fact table and product dimension.
  3. What are the different types of SQL subqueries? Give examples.
  4. Explain the difference between a merge transformation and a union all transformation.
  5. What is a clustered index? Explain its benefits.

Data Analysis and Visualization: You may be asked questions to evaluate your experience with tools like Tableau, Excel, or others. They may ask you to explain how you have used these tools in prior roles.

Sample Amazon Data Analysis and Visualization Interview Questions:

  1. What tools have you used for data analysis and visualization? Give examples of projects where you used them.
  2. Explain how normalization helps in data analysis.
  3. What are the different types of data visualizations? Give examples.
  4. What is the difference between descriptive and predictive analytics?
  5. Explain how dashboards help in decision-making. Share an example of a dashboard you have created.

Data Engineering: Questions may cover ETL processes, and data warehousing concepts like star schema, snowflake schema, and clustered indexes. They want to see your familiarity with data pipelines.

Sample Amazon Data Engineering Interview Questions:

  1. What is the difference between a star schema and a snowflake schema?
  2. Explain the Extract, Transform, and Load (ETL) process with an example.
  3. What are the challenges in integrating data from multiple sources? How do you overcome them?
  4. Explain the term clustered index with an example.
  5. What are the different types of data warehouses? Compare and contrast them.

Statistical Analysis and Logic: You may get questions on statistical measures like mean, median, mode, standard deviation, etc. Some logic and problem-solving questions can also test your analytical abilities.

Sample Amazon Statistical Analysis and Logic InterviewQuestions:

  1. Compute the mean, median, and mode for a positively skewed distribution. How are they related?
  2. What are the two absolute measures of dispersion? Explain them.
  3. Calculate the number of smaller cubes that are completely invisible in a 666 Rubik’s cube.
  4. Determine the standard deviation from the given data set: [5,9,4,2,6,10].
  5. If the mean of 4 numbers is 12 and their sum is 44, find the 4 numbers.

Use Case Questions: Expect questions that present a business scenario and ask you to determine relevant metrics, key data sources, or recommendations to improve processes. These test your thought process and approach.

Sample Amazon Use Case Interview Questions:

  1. A customer finds an item in Amazon’s catalog but it’s currently out of stock. What metrics and data sources would you recommend to improve stock replenishment and reduce out-of-stock incidents?
  2. Amazon recently launched a new product line. How would you measure the success of this launch and what key metrics would you recommend tracking?
  3. Amazon’s delivery timelines have increased over the last quarter. What factors could you investigate to identify the root cause and how would you recommend improving delivery times?
  4. Amazon’s refund rate for a particular product category is higher than average. What metrics would help pinpoint the reason and how would you recommend reducing unnecessary refunds?
  5. Orders from mobile app users have been declining. What metrics and key performance indicators would you track to understand the reason and formulate solutions?

Product Insight: Amazon may ask questions to gauge your understanding of their business model, products, and industry trends to evaluate your domain knowledge.

Sample Amazon Product Insight Interview Questions:

  1. What are some of the latest trends in e-commerce that Amazon should take note of? How could they leverage these trends?
  2. Amazon recently acquired Whole Foods. What product recommendations or strategies would you suggest to better integrate the grocery business within Amazon’s portfolio?
  3. Amazon is planning to expand its grocery delivery service. What metrics would help measure the success of this initiative?
  4. Amazon is looking to launch a new subscription service for business customers. How would you recommend determining the pricing for such a service?
  5. Amazon recently launched Amazon Go, a cashier-less convenience store. What are some of the key challenges they may face in scaling up this innovation? How would you suggest overcoming these challenges?

Overall, the technical rounds focus on hands-on skills and real-world experience more than theoretical knowledge. They want to see how you have applied concepts to identify issues, recommend solutions, and drive improvements through analysis and metrics.

🔔 Important Note: The provided questions above are mere samples, and there is no guarantee that the exact same questions will appear in the interview. The interview questions could differ based on the latest technologies and advancements. Stay prepared for a diverse range of inquiries.

Technical Skills Required For Amazon Business Analyst

Round 3: HR / Behavioral Round

This assesses your soft skills, behavioral competencies, and cultural fit for the role. Expect questions about leadership skills, problem-solving approach, communication skills, previous work experience, and responsibilities.

When it comes to Amazon’s Behavioural Interview, the questions may take varied forms, yet the essence of each question would direct to Amazon’s leadership principles and remains consistent throughout. This consistency serves as your guiding light while crafting responses that align seamlessly with Amazon’s values.

For every leadership principle, remember that the key lies in weaving a narrative that epitomizes each principle. Here’s an illustrative approach:

  • Consumer Obsession: Used consumer feedback and pain points to create a better product or process.
  • Dive Deep: Solved a complex problem by diving headfirst into it.
  • Action Bias: Prioritised action and initiative for various initiatives.
  • Ownership: A project in which you went above and beyond the intended scope.
  • Earning Trust: This entails resolving a disagreement among team members and developing a positive relationship with clients.
  • Invent and Simplify: A project in which you improved the efficiency of a system.

Remember that the interviewer will never inform you that he/she is asking you a leadership question, so be prepared to respond when you are asked one.

Sample Questions:

  1. Describe a difficult decision you had to make in a previous role as a Business Analyst. How did you approach it, and what was the outcome?
  2. Share an instance when you found yourself at odds with your team’s perspective. How did you navigate this situation and ensure collaboration despite differences?
  3. Can you narrate a time when a project you were involved in faced a deadline delay? How did you manage the situation and ensure project success?
  4. Describe a scenario where you encountered a complex problem with no clear solution. How did you approach this challenge and make progress?
  5. Tell us about a project or task that didn’t go as planned. What did you learn from this experience, and how did you adapt for future success?
  6. Share an example of a time when you proactively identified an opportunity for improvement in a process or project. How did you initiate change?
  7. Can you elaborate on a situation where you motivated your team members or colleagues to exceed expectations? How did you go about inspiring them?
  8. Describe a project where you delegated tasks to team members and it resulted in a significant accomplishment. How did you manage the delegation process?
  9. Share an experience when you mentored someone to enhance their skills or knowledge. How did this mentorship contribute to their growth and development?
  10. Describe a situation where you had to work on a project that faced unexpected changes or uncertainties. How did you adapt your approach and ensure the project’s success despite the challenges?

🔔 Important Note: Remember, in behavioral interviews, it’s crucial to structure your responses using the STAR (Situation, Task, Action, Result) method. This format helps you provide context, showcase your actions, and highlight the outcomes of your experiences. Aligning your answers with Amazon’s Leadership Principles will further demonstrate your suitability for the role of a Business Analyst within Amazon.


To excel in an Amazon Business Analyst interview, it is crucial to thoroughly prepare and understand the requirements of the role. This guide has provided a concise overview of the essential aspects to focus on. From understanding the principles of data analysis to showcasing your problem-solving skills, it is important to demonstrate your ability to analyze complex data sets and provide actionable insights. Additionally, highlighting your knowledge of Amazon’s business model and emphasizing your experience in conducting thorough market research can greatly enhance your chances of success. By thoroughly preparing for the interview, you can confidently showcase your skills and increase your chances of securing a position as an Amazon Business Analyst.

Why waste your valuable weekend hours watching films💻 when you may use just one day to pave the way to your dream role? Redirect your attention, read this guide, and propel yourself toward that sought position!

Your future success is waiting for you; take it now✨!

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